Our Mission:

Most Trusted Retailer

Our Purpose:

Save Money. Live Better

Who we are

At Asda our mission is to be the most trusted retailer. We help our customers to 'Save money. Live better'.

  • Service to our customers
  • Respect for the individual
  • Striving for excellence
  • Acting with integrity

Sustainability and the environment

Learn how helping our customers to live better means Asda helps the planet too.

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Transforming communities, improving lives

Learn how the Asda Foundation makes an impact in local communities

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History and leadership

Asda's story is full of amazing, surprising facts and it starts in Yorkshire. Immerse yourself in history and meet some of our Executive team.

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Newsroom and blogs

From our locations to our products and our people. Find the latest news, announcements and stay up-to-date on the facts.

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Work with us

Wherever you are in Asda, you’ll find everything you need to have a job that’s exciting, rewarding and enjoyable.

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