CareerZone - Senior Director - South West Region (68712)

Job description


Senior Director - South West Region

Job reference 68712


  • Job Title :
    Senior Director - South West Region
  • Location:
    Asda House - Leeds, Regional
  • Employment Type:
  • Contract Type:
  • Hours per Week:
  • Salary:
    Competitive salary plus benefits
  • Category:
    Office Roles, Store Management
  • Closing Date:
    31 January 2023
  • Line Manager
    Matthew Speight
Job Advert

Senior Director, South West Region

About the role:

Retail is ever changing and as we continue to transform our stores and grow our online presence to meet increasing customer demand, we are looking for customer focused leaders to deliver and drive service excellence within our stores.

The purpose of this role is to lead, coach and develop the South West region of General Store Managers (GSMs) to deliver great service and operational excellence, evidenced through profitable growth and a delivery of defined set of KRAs.

Key Responsibilities:

Strategy, Talent & Leadership:

  • Execute the company strategy and regional plans for a defined number of stores across the South West Region 
  • Implement and sustain a commitment to the company EDLC agenda ensuring their team remain focussed on a business culture of efficiency.
  • Be the champion and voice of the stores challenging and channelling feedback to improve the experience for our customers.
  • Role model and champion the Asda values and our Leading Asda behaviours, setting high expectations of the leadership team to act in the same way.

Commercial Performance:

  • Lead the delivery of all KRA's and commercial performance of their portfolio stores, in particular focussing on the delivery of the profit plan through driving the Sales performance and excellent Cost control.
  • Actively seek out and capitalise on opportunities to grow the regional business by developing both a deep knowledge of stores within the regions and deep commercial awareness of the local market, competition, and trends.

In Store Operations:  

  • Lead and coach the General Store Managers/Store Managers within the South West region to deliver ‘Best in Class' retail standards and consistent ‘Easy, Fast and Friendly' service, ensuring we provide our customers with a true omni channel experience across all our services.
  • Ensure that priority change programmes are flawlessly delivered and embedded in every store within the region, resulting in effective implementation and benefits realisation for the long term.
  • Contribute to the definition, simplification and cost effectiveness of operational methods in conjunction with Retail Central Operations.
  • Ensure the successful implementation of in store promotions, events and loyalty
  • initiatives in conjunction with central Marketing and Commercial functions.


People & Talent:

  • Create a performance culture, building high performing and ambitious teams that deliver objectives consistently whilst maintaining colleagues engagement.
  • Ensure that the stores are appropriately resourced with motivated, trained and engaged management teams.
  • Actively spot local talent, internally and externally, and ensure that individuals are given appropriate development opportunities.
  • Take active leadership role with consultative bodies internally and also externally through our Trade Union partnerships.
  • Champion Diversity & Inclusion, taking proactive steps to ensure that all stores within the region are fully representative of the communities we serve.

Essential Skills & Experience needed for this role:

  • You will have demonstrable commercial and financial acumen to deliver results and grow a business.
  • You should possess deep knowledge of all parts of the store operation, including processes and policies.
  • You will have had previous experience in leading a large operational team.
  • You should have the ability to engage with others through great communication skills, by building strong relationships (across large and different teams), as well as create impact and be able to influence others.
  • You will be able to thrive in a fast-paced work environment as well as be able with ambiguity. 

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