CareerZone - CRM Designer/Developer (57240)

Job description


CRM Designer/Developer

Job reference 57240


  • Job Title :
    CRM Designer/Developer
  • Location:
    Asda House - Leeds
  • Employment Type:
  • Contract Type:
  • Hours per Week:
  • Salary:
    Competitive salary plus benefits
  • Category:
    Digital, Marketing & PR, Technology
  • Closing Date:
    8 December 2022
  • Line Manager
    Louise Narey
Job Advert

Do you want to be at the forefront of personalisation and drive the designs behind it? Asda's in-house digital studio is growing and as part of the exciting expansion, we have a new opportunity to join the team as a CRM Designer. You'll be the 4th addition to the CRM Design team, that is ready to expand further as we move into more complex and automated journeys for our customers.


At Asda, we are proud of our culture and our commitment to flexible working. This role is based at Asda House, Leeds with the flexibility to work from home 2-3 days per week. You will also get an excellent benefits package including: 

  • Competitive company pension scheme,
  • 10% colleague discount & company bonus
  • Free parking and many additional rewards

Key Responsibilities.

You'll be a key part of an expanding CRM Design team, working alongside three other designers to drive forward the execution of personalised email experiences within engaging, on brand designs. Ideally, you will be familiar with languages like HTML/CSS and be fully abreast with the latest in email technology. Experience working with Email Service Providers such as Selligent or Salesforce would be beneficial. 

  • Designing industry leading responsive emails
  • Creating imagery, seeking imagery (which may require retouching), working with prices and lockups in accordance with brand guidelines
  • Aside from design, you will build, test and upload completed emails into an ESP for tracking and send.
  • You will be working in tandem with wider teams such as our copywriter to ensure that our customers receive the best, most personalised, experience they can
  • Understand hybrid coding methods
  • Keep up to date with latest industry knowledge and ensure our emails are always accessible 

About You

  • Have a creative flair with demonstrable design skills using software such as Adobe Photoshop CC. Experience using web design tools such as Adobe XD, Sketch or Figma would be beneficial
  • Have an analytical mind, to question your designs and understand email performance
  • Have demonstrable experience building responsive emails in HTML and CSS
  • Have previous experience with email service providers
  • Ability to work independently and with a team
  • Want to push what is deemed possible within email


We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be proud to be Asda and proud to be themselves.

Close map
Asda House - Leeds
Asda House, Great Wilson Street, Leeds, West Yorkshire, United Kingdom, LS11 5AD
Share this page
Share with linkedin
Share with facebook
Share with twitter
Share with email

Life at Asda.

At Asda, we want to make lives easier. Happier. More fun. Watch this film to discover more about how we operate and what's important to us.

Right to work in the UK

We’re proud of our rich and diverse culture at Asda and welcome applications from anyone who has a permanent or temporary right to work in the United Kingdom.
As part of your assessment or interview, there are some important documents we’ll need you to bring along. There are a number of documents that can be used to prove your right to work and if you’re not sure please click here. These guidelines will help you to understand what documents are suitable.

Support with your application

We are committed to ensuring our application process is inclusive and accessible to all candidates. As a Disability Confident Employer, we are committed to working with our candidates and will make reasonable adjustments to ensure they can perform at their best throughout the recruitment process. If you need any support to make your application, please visit the Help Page on our website at and click on 'Completing your application'.

Former Armed Forces

We’re thankful for the work our armed forces do and we want to support them back into civilian life. We take pride in recruiting talented individuals from diverse backgrounds, who have many skills to grow and develop with Asda. As part of the Military Covenant, we guarantee an interview or assessment centre place for any candidate who is ex UK forces and has been honourably discharged in the last 12 months (this does not apply in Northern Ireland).