Emma

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• Andrew
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• Mark
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• Noor
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• John
  Trading Manager for ASDA Living
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• Emma
  Senior Manager in ASDA.com
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• Gareth
  Distribution Operations Manager

Emma,
Senior Manager in ASDA.com

My name’s Emma and I’m involved in what I think is the most exciting area of all for ASDA at the moment. We call it Multi Channel Trading and what we mean by this is online shopping – not just for food but for all kinds of General Merchandise, that’s non food products, too.

What makes it so very exciting is the fact that this really is uncharted territory for us so there are no previous examples to follow and no experiences to draw upon.

It’s been a fairly roundabout route for me to reach my current role, but it also shows how working at ASDA can open up possibilities you never could have imagined.

When I joined in 1997, I came from Mars and my first role was as Seasonal Confectionery Buyer. In the intervening time I’ve worked in everything from Beers, Wines and Spirits to Household Goods to Logistics - so I can say my time certainly has been varied.

The role I have now involves so many elements that there really is no ‘normal’ day. For example, in any day I might have to grapple with the technological issues behind our online service, deal with customer queries or help to lay the foundations for how the business will develop.

As you can imagine, it’s a busy life so I’m very grateful for the flexibility that working here gives me for spending time with my seven year old daughter. I really do feel I’m getting the best of both worlds as I can be there for her when she needs me most and continue to develop my career at the same time.